I’ve never heard such a hush fall over a Superbowl party. The commercial titled “So God Made Farmers” disrupted things almost as much as the Superdome power outage.
If you don’t think poetry has a place in business and marketing, think again. Just listen to these words:
“God said, I need somebody strong enough to clear trees and heave bales, yet gentle enough to yean lambs and wean pigs and tend the pink-comb pullets, who will stop his mower for an hour to splint the leg of a meadowlark. So God made a farmer…”